A WOLF OF NORSE
[wʊlf] noun
On the foundations of our ethos, a Wolf of Norse is forged through adopting our philosophy and approach to Training, Mindset and Adventure. The Norse philosophy takes elements of Viking literature, stoicism and original concepts to offer a unique platform, a home for those willing to reconnect with the old ways with modern twists.
Explore our philosophies on Mindset, Training and Adventure – the three core components to adopting the way of the Wolves.
ECHO ACROSS ETERNITY
A wolf, a hunter, a Viking is built through their approach to not only training, but to life. Follow the quick links below for more information on building a mindset equipped for battle, built upon our ethos. One must seek struggle, adventure and community to find fulfilment and truly become a Wolf of Norse.
PHILOSOPHY
STOIC AGGRESSION
A controlled storm, a harnessing of the volatile to be consumed a fuel. Stoic Aggression is the ability to engage and attack when required coupled with the ability to simply endure.
VIG-REIFR
To rejoice in battle. Our warcry is to find sigr in the act of taking to the battlefield, undaunted by the challenge, ready to greet victory and defeat alike.
PHILOSOPHY
FOR THE PACK
I AM THE HUNTER
High-calibre workouts that will challenge all aspects and levels of fitness. Regardless of your skill level, there is only one demand; hunt adversity. Whoever, wherever you are.
Our concept of strength is founded upon the mental resilience needed and reinforced in both fitness and life. No one fights alone. Build an unbreakable mindset forged upon the foundations of stoic resilience.
NORSE promotes a lifestyle made possible through a physical and mental resilience. We do not seek luxury or materialistic goods to brag to a wider audience we’ll likely never meet. We move. We embrace discomfort and we hunt the unknown. We strive for moments and memories shared with the people that matter to us. We must always remember; this lifestyle is not owed, it is earned.
FOR THE PACK
Our Pack mentality forges a community to share moments of victory, but also solidarity to guide through harder times. We move as one and take to the battlefield together. No one fights alone.
I AM THE HUNTER
We can choose to hunt, to willingly descend into the darkness. The infectious nature of decision making does truly define us, for better or worse. Choose to be The Hunter.
EMBRACE YOUR DARK
We find its beauty, learn from it, and build bonds to traverse its darkness. Harness your demons. Take all the rage, fear and confusion and put it to work. Control the chaos; Embrace your Dark.
FORGED IN FIRE & ICE
Ignite your fire through aggressive movements building a mindset that attacks the day. Reinforce your ice through stoic grinding workouts building a resilience that remains comfortable in uncomfortable situations.
TRAINING
Workouts that will test you mentally and physically. No quick fixes, no fads, no bullshit promises. Resilience – forged through hard work, reinforced with a Pack Mentality to not only stand alone; but the integrity to fight for more than yourself. To be NORSE is to find strength in each other and stand together. Adversity is welcomed not by a lone wolf; but The Pack, as one.
High-calibre workouts that will challenge all aspects and levels of fitness. Regardless of your skill level, there is only one demand; hunt adversity. Whoever, wherever you are.
BE READY TO BREAK, THEN GO AGAIN.
MINDSET
The NORSE mindset focuses centrally on mental health. The Pack is a community to share moments of victory, but also support and solidarity to guide through harder times. We firmly believe discipline outguns motivation, as such we look to build rather than wait. We look to find the beauty within adversity, learn from it, and build bonds to traverse its darkness.
Our concept of strength is founded upon the mental resilience needed and reinforced in both fitness and life. No one fights alone. Build an unbreakable mindset forged upon the foundations of stoic resilience.
FIND YOUR FUEL; EMBRACE YOUR DARK.
ADVENTURE
NORSE Life confronts the challenges of a modern, often isolated lifestyle. By taking a clear look at the roots of our well-being, NORSE encourages a true re-calibration; refocusing and relearning lost skills. A wilder, self-determined life.
NORSE promotes a lifestyle made possible through a physical and mental resilience. We do not seek luxury or materialistic goods to brag to a wider audience we’ll likely never meet. We move. We embrace discomfort and we hunt the unknown. We strive for moments and memories shared with the people that matter to us. We must always remember; this lifestyle is not owed, it is earned.
JOIN THE PACK; AND LIVE IMMEDIATELY.
HISTORY
NORSE Life merges old and new to create a unique mindset; forged to face all aspects of adversity and remain unbroken. We look to tradition and Norse mythology, combined with a more modern take on stoic philosophy to create our voice, which whilst speaking from a time and place, echoes the ethos of timelessness.
If you are interested in learning more about Norse mythology in its truer form – we’d strongly recommend Njordkraft run by Bjorni Viking. Both are committed to the teachings and philosophical lessons one can learn from the mythology, stories and faith.
REAWAKENING TRADITION. REDEFINING STRENGTH.
ILLUMINATE THE DARKNESS
ILLUMINATE THE DARKNESS
I WILL HELP THOSE WHO WANDER THE DARKNESS FIND THEIR WAY.
Embrace the NORSE mindset in your approach to life and those around you.
Join the Pack, and let us know where you are from to be a light in the Darkness.
Every person who Stands With Us will be represented by a star; our mission being to illuminate the world.
No battles fought alone.